When a consultant is genuinely the better choice
No comparison written by one side is neutral, so here is ours with the thumb off the scale. Pick a consultant when:
- The decision is big enough that judgement about your specific situation matters more than the document describing it.
- The work needs primary research — interviews with your team, your customers or your market — rather than a synthesis of what you already know.
- You need someone accountable: a named person who signs off, defends the recommendation, and is there when it is questioned.
- The engagement is really about change management — getting people to agree — and the document is just the artefact.
- The work is regulated, adversarial or bespoke: an audit, a filing, a negotiation, a dispute.
Side by side
| A consultant | OGUM | |
|---|---|---|
| Getting started | A scoping call and a proposal | A two-minute brief |
| Price | Quoted per engagement | A fixed credit price, shown up front |
| What you get | A bespoke engagement | A standardized finished document |
| Primary research | Interviews with your team | Only what you put in the brief |
| Accountability | A named person who signs off | A document you own and review |
| Revisions | Whatever the scope says | One free revision within 7 days |
Every OGUM row above is what the product does today: a fixed credit price shown before you start, a guaranteed document structure, one free revision within 7 days, and an automatic credit refund when a task fails.
The OGUM tasks people brief instead
Competitor Analysis (Top 5)
Positioning, pricing, strengths and gaps for five competitors — and how to win against each.
DOCXGo-to-Market Plan
Channels, budget split, launch timeline and week-one metrics to watch.
DOCXAnnual Strategy Plan
A full-year strategy: 3 strategic pillars, quarterly milestones, resourcing and kill criteria.
PDFOperations Audit Checklist
A systematic review of your ops: bottlenecks, single points of failure, quick wins.
PPTXQuarterly Business Review Deck
A QBR deck that tells the quarter as a story: numbers, narrative, next bets.
PDFPricing Strategy
Positioning-based price architecture: tiers, anchors, and the psychology behind each number.
That is a slice of 180 tasks across six agents — the full catalog lists them all with their credit prices.
Browse by agent
Frequently asked questions
Can OGUM replace a consultant?
For the deliverable, often. For the judgement, the interviews and the accountability, no. A useful way to split it: use OGUM for the documents you know you need, and a consultant for the decisions you are not sure how to make.
What do I actually have to provide?
A short brief — each task page lists the exact fields. You can also upload supporting files, which are treated strictly as reference data. The more specific the brief, the more specific the output.
Who owns the output?
You do. Subject to payment of the credits, you own the documents generated for you and may use them commercially — the Terms of Use set this out in full.
See the output before you decide
New accounts get 100 free credits, no card. Run a task and judge the document yourself.
Start free — 100 credits